• AI-powered local discovery
• Conversational search experience
• Currently live in the US and India
• Businesses must optimize local listings
• Multi-modal AI content creation.
• Brand-aligned visual assets.
• Strong brand governance
• Integrated into daily marketing workflows
• AI automatically narrates ad videos
• Rolling out to advertisers
• Manual opt-out required
• Helps improve Performance Max campaigns
• Satirical robot coworker ads
• Promotes natural soda ingredients
• National TV campaign
• Brand positioning against artificial trends
• Brand filter available to everyone
• Track branded search visibility
• More clarity in search analytics
• Better organic performance insights
• Chat signals used for ad targeting
• Prompts influence ad models
• Privacy concerns growing
• Marketers must balance relevance & value
• Teams building internal tools faster
• Brands rethinking tech investments
• Martech pricing pressure increasing
• AI replacing expensive software layers